It seems like Anant Ambani and Radhika Merchant are Beliebers. After Rihanna, Katy Perry and the Backstreet Boys, the couple has now called upon Justin Bieber to light up the stage (metaphorically) at their upcoming nuptials — slated to be one of the most expensive weddings of our times. The pop icon has arrived in Mumbai, and will most likely be performing at their sangeet ceremony, titled ‘Celebration of Hearts’, which is taking place on 5 July at the Nita Mukesh Ambani Cultural Centre (NMACC) Grand Theatre in Mumbai.
This would mark Bieber’s second stint in India, the first being his controversial Mumbai performance in 2017 where he was accused of lip-synching. Despite the censure directed his way, the concert, which took place at the city’s DY Patil stadium, was, at $4 million (Rs 33 crore), one of the most expensive gigs in India. Period.
The singer was scheduled to return to the country in October 2022, as part of his ‘Justice World Tour’ at Delhi’s Jawaharlal Nehru Stadium (JLN Stadium), which was cancelled after he was diagnosed with the Ramsay Hunt Syndrome, which caused partial paralysis to his face. In fact, following the diagnoses, the Canadian popstar took a break from live gigs altogether.
Until now. The 30-year-old, who has a staggering net worth of $300 million (Rs 2,506 crore) according to Celebrity Net Worth, and who will soon be donning a new role — that of a father — will feature as headliner in the artist roster for the Anant Ambani and Radhika Merchant sangeet, which includes rap sensations Badshah and Karan Aujla. Here’s how much he is charging for the same.
Justin Bieber will perform at Anant Ambani & Radhika Merchant’s wedding function on July 5th; Here’s how much he’s charging for it
How much is Justin Bieber charging for his performance?
Bieber, who shot to fame in 2010 with his chart-busting track Baby, the lead single of his debut studio album, My World 2.0, will be paid $10 million (Rs 83 crore) by the Ambanis for performing at the sangeet, Hindustan Times quoting Portuguese portal LeoDias, reports.
To inaugurate day one of Radhika Merchant and Anant Ambani’s pre-wedding bash, Rihanna had charged a staggering $8 – $9 million (Rs 66 to 74 crore), according to an India Today report.
What is Justin Bieber’s standard fee for a private gig?
The singer typically charges between $2,500,000-$6,000,000 (Rs 20 crore to Rs 50 crore) for a private performance, according to Celebrity Talent International. The Seattle Entertainment Group backs up this figure, by quoting the singer’s minimum fee for a private gig to be $2,000,000 (Rs 16 crore).
Considering that Bieber’s performance at the wedding festivities of Anant Ambani and Radhika Merchant will include additional costs — travel and accommodation for himself and his team, production costs ( elements like sound system, lighting and otherwise stage set up), length of the performance and exclusivity clauses (if any), it’s little surprise that his fee for this particular event is significantly higher than his usual sum.