Mac users are tech elitists: poll

Mac users have been revealed as tech elitists who reckon their devices are way superior to any others and immune to infection from viruses and malware.

Indeed, 91% said their Mac is better than other rivals and three quarters believe they don’t need to have them deep cleaned as often as other computers.

This is even though American adults have an average of 708 unread emails and 298 unused apps or folders – meaning that 41% have a machine that is running slowly.

In a bid to shock them out of smugness, the makers of Mac clean up app CleanMyMac X, has challenged users to sit through a nine-hour video showing a computer being cleared of junk manually in real time.

They issued the challenge after research by the app’s developer MacPaw revealed that 57% of computer owners believed it would take them less than an hour to restore their device to box fresh condition.

In fact, if a machine is more than a year old it could take days.

The app, developed in Ukraine, cleans, protects and speeds up Macs with a one button solution which safely scans every inch of its system and removes gigabytes of junk, large hidden files, old archives, unused apps and malware.

Now Boston-based MacPaw is daring Mac users to watch a multi-feature length film called the ‘Deep Clean’ to show just how dumb it is to manually rid computers of viruses, dodgy old apps, files of junk and hundreds of emails.

Running at eight hours, 57 minutes and 15 seconds, the video is just a few minutes short of the time it would take to watch the entire first series of Friends, and around half hour shy of Republican Kevin McCarthy’s record-breaking strategic speech to the House of Representatives in 2021.

So confident that it is the tech equivalent of watching paint dry, MacPaw will give anyone who manages to endure it all in one sitting 30% off CleanMyMac X – as they are sure to never want to go through the boring, hard labor in real life.

Oleksii Myronenko, Product Manager at MacPaw, whose products are used by 30million people worldwide, said: “Most people in the US use a computer that’s more than a year old, meaning it’s accumulated tons of system junk, duplicate files and vast swathes of useless documents and old tickets you don’t need anymore. All of this makes your device run more slowly, but we found that many Mac users believe their computers don’t need cleaning. 

“We created this video not because we want to send people to sleep, but to show just how laborious it is to clean your own device without any help.”

Elsewhere the research revealed that a gigantic 86% of the 1,000 US adults polled believe tech innovation has made life so much easier by freeing up time.

It has – 11 hours a day in fact – from time-savers like online shopping and being able to hold multiple conversations over WhatsApp rather than making individual phone calls. 

It would be a pity to pay it back by spending days doing a manual clean up instead of pushing a button.

To check out The Deepest Clean video, and be in with a chance of snapping up a CleanMyMac X discount code, head to https://m.youtube.com/@CleanMyMac or to download CleanMyMac X and start a free trial, visit https://macpaw.com/cleanmymac