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This new luxury multi-brand store has the ultimate curation of menswear essentials


The shopping experience in India is evolving now more than ever with luxury brands stepping into the retail sector. One of the foremost establishments to bring international premium and luxury brands under one roof is The Collective. As one of the first luxury multi-brand retail concept stores in India, The Collective has now expanded its footing in Mumbai with a second store in the heart of the suburbs.

Helmed by Aditya Birla Fashion and Retail Ltd, this new store is spread across 11,000 square feet on the shopping district of Linking Road. The store is divided into two sections, with the ground floor catering to womenswear, footwear, fragrances, sunglasses and other accessories, while the level above has all the essentials for men. But here’s the best part: you can get your caffeine kick from the store’s little cafe while picking out your essentials.

Image courtesy: The Collective

What’s in store

In the menswear section, a display of denim in a variety of washes. You’ll find the classic indigo blue ones from Paige, faded straight-fit jeans from Japanese label Evisu, wide-legged ones from 7 For All Mankind, and distressed ones from True Religion. If streetwear is your vibe, then you’ll also find oversized graphic T-shirts from Kenzo, Philip Plein, DSquared and BAPE. For more of a statement piece, you’ll find quirky prints from Moschino or the classic Karl doll with his famous pet cat, Choupette print from Karl Lagerfeld.

To build a capsule wardrobe of classics, you can take your pick from the polo collection by Polo Ralph Lauren or Ted Baker, while you’ll find the sharpest formal workwear from Emporio Armani, Michael Kors, Eton, and Hugo. The store also has a range of leather goods like belts and wallets, and accessories like cufflinks and neckties to elevate your capsule wardrobe. They also have a wide variety of watches and sunglasses, from statement watches to classic eyewear.



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